366 days of summer a year. Why not shoot in Dubai?

Great weather, beautiful skylines, and unparalleled locations! What’s not to love! The benefits of shooting in Dubai seem to be limitless, often referred to as ‘the sunny city’ we are able to guarantee outstanding weather for over 70% of the year, complimented by incomparable skylines and coasts unscathed by any other. The architecture alone is globally accredited as some of the finest creations of our time, featuring buildings in the league of the Burj al Arab and Burj Khalifa, the world’s only seven star hotel and respectively the tallest building in the world!

Under the facilitations of Emicom Media we are capable of shooting through all mediums; Video and production with Alchemy and stills with Magnet. Furthermore we are currently the only rental house within the UAE that can boast ownership of Red’s new and highly anticipated camera the EPIC, capable of shooting RAW Images between three and four times superior than the resolution of HD (High Definition) and over 60% higher resolution images than the original RED-MX.

Just a few of the great location’s we can offer are; desert/desert dunes, streets showing iconic buildings (like Emirates Tower, Burj Khalifa, Burj Al Arab), Dubai beaches, parks, golf locations (Emirates Golf Club, Dubai Creek Golf Club and Al Badia Golf Club), Al Bastakiya District, Dubai Autodrome, Downtown Burj Dubai, Dubai Mall (Aquarium & Fountain), Atlantis, Dubai Creek (Deira & BurDubai Side), Burj Khalifa (Interior and Exterior), Hatta Heritage Village, Meydan Hotel and Racecourse, Dubai Marina, Souks (such as Gold Souk, Spice Souk and Textile Souk) and the list goes on!

Drop us a line at info@alchemyfilms.net for further information or bookings.

To view more locations download the attached brochure from Magnet Locations, click here to download.

A Minute with Mohsin!

Tell us about yourself?

My name is Mohsin; I was raised in the Southern state of India. I am a camera assistant and PRO.
I’ve been working with Alchemy since, 2006 but have lived in Dubai since 1990! I used to work in a gas station but I’ve always had a deeply rooted fascination with film and video, I applied to work for Alchemy and voila, here I am.

What keeps you motivated and inspired?

Personally, being a part of such an energetic and friendly team is what keeps me going, everyday is an experience!

What interests you?

I am a huge tennis fan; Andrew Agassi is my favourite tennis player and truly a legend within his field.  When I’m not watching tennis I’m probably watching some action film or another!

Tell us something about you that most people don’t know?

I have 10 brothers and sisters! That’s 6 sisters and 4 brothers!  I’m also a pretty big fan of Tom and Jerry; it’s just too funny.

What do you enjoy most about your position within Alchemy?

I really enjoy going to the locations, even the desert ones! Even if they do get kind of hot

Just how Epic! is the EPIC?

‘The name is not an overstatement’, the EPIC is capable of shooting RAW Images between three and four times superior than the resolution of HD (High Definition) and over 60% higher resolution images than the original RED-MX, while remaining only slightly larger than your standard SLR! To view the camera, Click Here and go to ‘Gallery’

At an unparalleled 5k Res the EPIC is capable of shooting images up to 120FPS, at 2k 300FPS, and at 720(HD) 360FPS. EPIC is also capable of shooting HDR (High Dynamic Range) Video, a photographic technique combining multiple exposures into a single image. This function is not available in any other camera system in the world! A normal camera can only expose for one area of an image, often leaving other areas under or over exposed. By creating 3 different exposures and combining them, the EPIC can record stunning images that mimic the human eye.

For more details on the tech specs, Click Here and click ‘Tech Specs’

Here are some links exhibiting the EPIC’s capabilities:

http://vimeo.com/24105829

http://vimeo.com/25300574

http://www.youtube.com/watch?v=fRTfQVVQXIs&feature=channel_video_title

http://nuview.tv/html5/work/646/

Burj Al Arab “Out of the ordinary”

About 90% of the Burj Al Arab commercial was filmed using a RED-1 with the remainder being filmed with the EPIC. Ted Shilowitz from RED was kind enough to visit our shoot and allow us to test the EPIC (before we got our paws on our own!).

The EPIC is the much anticipated successor to the RED-1. The new camera provides higher resolutions, faster frame rates as well as many other new functions, all in a body not much larger than the average DSLR which Alchemy is proud to be in possession of now, for more information read our blog entry here!

The Burj Al Arab commercial was a huge triumph for us and we are incredibly proud of it’s success, to review the full commercial click here!

Take a look at how we created it and check out some of the behind the scene pictures attached below.

What is Emicom Media ?

Alchemy Films are really excited to be part of the holidng company Emicom Media BVI and recently had a swanky do at The Studio. Attached below are pictures of the event where our clients and team kicked back and had a great time!

Emicom Media BVI is a merger established in April 2011 of 5 media based organisations within the middle-east namely; Bareface, arabianEye, The Studio, Alchemy and Magnet. The purpose of our merger was to provide our brands with a better platform to add value to their clients, increase market presence and widen geographical reach.

With the launch of our merger we are able to offer a powerful combination of; expertise, understanding, a vast knowledge of the industry and experience to offer our clients an unparalleled quality of service.

We are confident the new structure will help meet a rising demand for quality, flexibility and reliability allowing us to provide newer and ever more exciting innovations throughout the Middle East!

For more information on any of the brands  all of the press sheets are available online

  

FIRST EPIC IN DUBAI

Alchemy is proud to announce the arrival of our first EPIC 5k digital cinema camera. Building on the success of the existing RED-1 the EPIC is capable of producing massively high-resolution filmic images currently unrivalled by any competitor on the market.

Like the original RED-1 the EPIC is capable of producing RAW images over three times superior to the resolution of high definition, while remaining revolutionarily compact, only slightly larger than your standard SLR.

Alchemy’s camera is one of very few hand-built EPIC-M’s worldwide and we are proud to be able to build on our existing reputation in the market by being the first (and currently only) rental house in the Middle East to be able to offer this revolutionary camera system.

A large percentage of the big-budget hollywood features today are being shot on this format, which is a great testament to it’s capabilities. Directors such as Peter Jackson, Steven Soderbergh, Ridley Scott and James Cameron have all endorsed the EPIC in terms of what it can bring to their productions and we would love to discuss with you what it can bring to yours.

Drop us a line at info@alchemyfilms.net for bookings.

The Studio Dubai

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Just filmed a TVC at this photographic and film studio in The Courtyard, Al Quoz Dubai.

For bookings contact info@thestudiodubai.com

www.thestudiodubai.com